For our first ancillary product we have chosen to create a film poster. I have created a moodboard of film posters within the genre of my film, in order to develop initial ideas.
Whilst researching the coming of age genre, within the medium of short films, I found that it was a genre that has very rarely been explored. Therefore, there were very few short film posters that I could use for analytical purposes. I have therefore chosen to use posters for coming of age feature films whether that be independant or bigger budget productions.
Conventions of a film poster:
- A focal point to draw the viewer's attention.
- The title is displayed in a large, bold font.
- The genre of the film is clearly defined.
- There is an indication of the film's release date.
- Reviews, awards and praise the film has received.
- Information on the director, cast and production company and other institutional information, (typically displayed at the bottom of the page).
Purpose of a film poster:
The primary purpose of a film poster is to advertise the movie to it's particular target audience. The poster will typically provide some insight into the narrative and genre of the film and will often display the key protagonist within the main image of the poster. Posters also provide information for the target audience and will usually display a release date, critical acclaim and institutional information.
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